Growth and monetisation strategy for the Doctorly channel, with revenue diversification and a data-driven approach.

Global Google Trends comparison (2015–2025) of ‘Seoul,’ ‘Skincare,’ ‘K-pop,’ and ‘K-drama,’ highlighting the worldwide rise of Hallyu.

#ImolaGP conversation map on X/Twitter, visualised with NodeXL, revealing key discussion clusters, top influencers, and engagement patterns.

5-week internal innovation survey across R&D and Analytics, paired with a clear logic model to drive actionable insights and growth.

Marketing performance diagnosis with actionable recommendations to shift from basic reporting to strategic, insight-driven management.

In-depth analysis of Balenciaga’s late-2022 campaign controversy, exploring public backlash, brand response, and key crisis communication lessons—featuring Google Trends insights and an audience survey link.

Reward functions and helpers for autonomous racing. Click to open the repository and read the code.

Exploratory analysis and visuals on factors correlated with happiness scores.

Data analysis of the catalogue and trends using Python and Pandas.

Statistical insights into test scores and student factors; EDA and modelling.

Table creation for departments, joins with employees and offices, and identification of employees without a direct manager (manager_id IS NULL). A good practice for DDL + JOINs.

Modelling and creation of the healthcare database (PKs, FKs, weak entities), data loading, and analytical queries: counts by gender/hospital, revenue by insurance, admission dates, and more.

Compliance query to monitor transfer values by hour, day, and week with aggregations, time windows, and thresholds for automated alerts.

Website that projects a 5-week internal innovation survey across R&D and Analytics, paired with a clear logic model to drive actionable insights and growth.

My first portfolio project was developed during the Collect Data class, combining Python for data collection and HTML for presentation, showcasing structured datasets and visual storytelling.